Bilingual (French & English) Sales Representative, Quebec and Eastern Canada

Bilingual Territory Sales Representative (French & English) | Quebec & Eastern Canada | Uncapped Earnings

We're partnering with an ambitious Canadian sports nutrition brand that is investing heavily in growth across Quebec and Eastern Canada. With vertically integrated manufacturing, premium products, established retail relationships and uncapped earning potential, this is a unique opportunity for a bilingual sales professional who thrives on opening doors, building relationships and delivering results.

Role Overview

As the Sales Representative for Quebec & Eastern Canada, you will be responsible for driving revenue growth across independent retailers, chain and banner accounts, pharmacies, grocery, general retail and fitness channels. This is a highly autonomous position where you will leverage your existing industry relationships to open new accounts, develop strategic partnerships and drive sell-through at store level.

Working closely with senior leadership, you'll be responsible for building the territory from the ground up, executing field marketing initiatives, managing retail relationships and delivering a best-in-class customer experience. This role offers significant earning potential for someone who is commercially focused, results-driven and passionate about the sports nutrition industry.

Key Accountabilities

• Develop and execute a territory growth strategy across Quebec and Eastern Canada.
• Identify, prospect and secure new retail accounts across all approved channels.
• Build and maintain an active sales pipeline using Pipedrive CRM.
• Manage the complete account lifecycle from initial sale through to reorder and long-term growth.
• Develop strong relationships with retailers and key decision-makers throughout the territory.
• Conduct regular account visits to maximise performance and customer engagement.
• Deliver product knowledge and training sessions for retail teams.
• Manage merchandising standards, shelf positioning, displays and point-of-sale materials.
• Monitor inventory levels, pricing, competitor activity and sales performance.
• Execute in-store demonstrations, sampling programmes and promotional events.
• Represent the brand at trade shows and industry events throughout the year.
• Recruit, manage and develop a network of brand ambassadors across the territory.
• Track ambassador effectiveness and ensure activities drive measurable sales results.
• Provide weekly pipeline updates and monthly business reviews.
• Gather and report market intelligence, competitor insights and commercial opportunities.
• Support the growth of strategic retail partnerships, including key banner accounts such as Shop Santé.

People Profile

We're keen to speak with ambitious sales professionals who can demonstrate:

• Fluent French (Quebec) and English, both written and spoken.
• Minimum two years' sales experience within sports nutrition, supplements or consumer packaged goods.
• Existing industry relationships that can be activated immediately within the territory.
• A proven track record of opening new accounts and delivering sustainable sales growth.
• Strong commercial acumen and relationship-building skills.
• Experience managing retail accounts and driving product sell-through.
• Confidence presenting products, training retail teams and conducting demonstrations.
• Experience using CRM systems, ideally Pipedrive or a similar platform.
• A self-motivated and entrepreneurial mindset with the ability to build a territory from scratch.
• Experience managing brand ambassadors, influencers or field marketing programmes would be advantageous.
• Trade show and event experience is highly desirable.
• Valid driver's licence and access to a vehicle.
• Residence within Quebec or the assigned territory preferred.

What's on Offer?

• Competitive base salary of $60,000
• Uncapped commission structure
• Target earnings of approximately $97,500
• Stretch earnings exceeding $115,000
• Additional new account opening bonuses
• Three weeks' vacation
• Comprehensive benefits package available after 90 days, with 50% of premiums paid by the employer
• Mileage reimbursement and approved business expenses
• Company-paid travel and accommodation for trade shows
• Remote working within territory
• Genuine career progression towards future sales leadership opportunities

If you're a driven sales professional with strong relationships in the supplement, nutrition or consumer packaged goods sector and are excited by the opportunity to build a territory from the ground up, we'd love to hear from you.

Applicants must be legally entitled to work in Canada at the time of application. Unfortunately, visa sponsorship is not available for this position.

To apply, please e-mail in strict confidence, with a comprehensive CV, including salary details, quoting the above reference and for the attention of Megg Markettos, megg.markettos@thepeopleco.com

Due to a high volume of responses, we cannot reply to each application individually. If you have not received a response within one week, please assume your application has not been successful on this occasion.